Val Morgan Cinema Network releases new website

Val Morgan has released an upgraded website, providing advertisers and agencies with a comprehensive cinema advertising planning and buying resource.

The new website located at, www.valmorgan.com.au, includes detailed sections on:

Buying screen advertising – buying options and production requirements.

Off screen advertising - past case studies, rates and opportunities in the fast growing area of Cinemarketing.

Movie information – from the latest box-office results to a comprehensive movie database detailing past and future movie releases. The database can be searched by a range of criteria including target audience demographics, rating, genre and release date to assist planning future campaigns.

Effectiveness – a comprehensive bank of research resources including case studies and proven benefits of cinema advertising.   

Audiences – a wealth of the latest information on audiences and moviegoing trends

Paul Butler, Val Morgan Cinema Network’s Marketing Director commented: “The new website provides advertisers and agencies with a rich cinema advertising resource base. A key feature of the site is its ability to be used as an interactive planning tool for future campaigns. The release of the site comes at an ideal time, box-office this year is running at the highest level on record and with a wealth of huge blockbusters releasing in the next few months, including Spiderman 3, Shrek 3, the final installment of Pirates of the Caribbean, The Simpson’s, and Transformers among others, the outlook for the year ahead is exceptional for advertisers.

The Australian website is the first to be released, variants for New Zealand and the UAE will be rolled out in the next couple of weeks.

The website was developed by Mass Media Studios and uses a customised Typo3 content management system.

For more information please contact:

Paul Butler

Val Morgan Cinema Network – 02 8113 5600

pbutler@valmorgan.com.au