
Cinema is primed for another scorching hot summer, fuelled by blockbuster releases, festive energy, and Aussies craving shared social experiences.
It’s why admissions always peak in the summer months.
The forecast this summer?
Heating up to high of 18.4 million admissions, with growth across hard-to-reach audience demographics.
Youth
Families
NEOs
CineTAM Live, admission data.
From juggernaut franchises to edge-of-your-seat thrillers and films tailormade for both male and female audiences, there’s a plethora of opportunities for your brand to connect with moviegoers alongside the biggest and best blockbusters on the planet.
Summer is all about unforgettable experiences, and Cinema is at the heart of it.
From outdoor cinemas under the stars to escaping the heat in the comfort of premium experiences, Australians embrace the big screen in all its forms.
For brands, it’s a chance to go beyond traditional buys to increase impact and resonance.
Moonlight Cinema.
Reach young, affluent audiences on a national or local scale through a mix of on-screen, on-ground, and fully integrated marketing activations.
Mov’in Bed.
A unique and buzzworthy experience that offers multiple integration touchpoints for brands to engage young audiences across the summer.
Premium experiences.
Connect with premium audiences through cross-platform partnerships that deliver brand presence across a suite of high-impact assets.
Get your brand on the big screen this summer.
Reach out to your account manager or connect with us directly.
We’d love to chat movies with you.