Three Q4 films. Three key audiences.
From dark comic-book horror to magical family adventures and big-screen comedy, Q4 is bringing a diverse mix of films designed to connect with cinema’s most valuable audiences.
Looking at what these audiences already know and love gives us a clear indication of what they’ll be drawn to next, and where brands can tap into those established tastes and behaviours.
From youth audiences driven by fandom and darker storytelling, to families seeking shared entertainment and affluent AB audiences drawn to star power, humour and culturally relevant cinema, these are three films to have on your radar this quarter.
If you liked The Batman and The Substance, you’ll love Clayface.
Releasing October 22.
Gotham is heading somewhere much darker with Clayface. The horror-thriller follows a rising Hollywood star whose transformation into the shape-shifting Clayface takes audiences into a story of identity, obsession and revenge.
It’s a compelling crossover between two genres with strong youth pull, combining the psychological darkness and moral complexity of The Batman with the visceral transformation and body-horror shock of The Substance.
For youth audiences, the DC connection, darker tone and horror influence give Clayface strong appeal among fans looking for something edgier than the traditional superhero movie.
If you liked Wicked and Encanto, you’ll love Hexed.
Releasing November 26.
Disney Animation is bringing a brand-new magical world to cinemas with Hexed.
The film follows teenager Billie, who discovers hidden magical abilities and is transported from suburbia into the witch realm of Hexe. Alongside her cautious mother, she begins uncovering family secrets that challenge what she knows about herself and where she comes from.
Families who connected with the journey of self-discovery in Wicked and the family dynamics of Encanto will find plenty to love in Hexed. At its heart, Billie’s story is about understanding both her powers and her family, with identity, belonging and the bond between mother and daughter driving the emotional journey.
If you liked The Roses and Freakier Friday, you’ll love Focker-In-Law.
Releasing November 26.
Family dynamics, generational clashes and an all-star comedy cast come together in Focker-In-Law.
Ben Stiller and Robert De Niro return alongside Ariana Grande and Skyler Gisondo, with the story turning the familiar parent-meets-partner dynamic on its head as Greg finds himself becoming the suspicious father figure.
For audiences who enjoyed the sharp relationship comedy and dysfunctional family dynamics of The Roses and the multigenerational chaos of Freakier Friday, Focker-In-Law delivers another star-driven comedy built around families behaving badly.
With established comedy names alongside Grande, the film also brings together nostalgic adult appeal with strong contemporary star power, making it a natural fit for affluent AB audiences looking for an accessible, entertaining cinematic experience.